History and Tradition.
A.J. Gonçalves is a family company, owned by the Gonçalves family that started its activity in the textile sector at the beginning of the 20th century, with factories producing fabrics and yarns.
Legacy and Customer Satisfaction
With all the experience accumulated in the textile products business and in order to meet the needs of the Portuguese and European markets, the hosiery company was created in 1966, in Braga, where, a few years later, opened the first store with the brand "Pedemeia".
Today, we have 26 stores in Portugal and Spain, being located in the premium shopping streets, in the most important cities of the country. This allows us to reach the public directly, and create a unique connection with each customer...
We listen to the tastes, the opinions, the criticisms... And all this learning allows us to constantly evolve, as well as follow the public's interests.
Design has not been forgotten over the years. We have the most sophisticated hardware and software, operated by a skilled team of artists, in cooperation with the designers. This keeps us as leaders in current fashion trends.
All this attention to detail in design, a strong line of men's and women's basics, in more than 20 colors per model, and the use of current technology is followed by a manufacturing philosophy based on quality (a high level of control from the arrival of raw materials to the final product), which guarantees total customer satisfaction.